Grace Loves Lace Wedding Dresses: What to Expect + Where to Try Them On in Pittsburgh
Published: August 2026 Author: The Gemma Bridal Team Photo: S P Thomas Photography Category: Designer Spotlights, Pittsburgh Bridal Tags: Grace Loves Lace Pittsburgh, Grace Loves Lace stockist PA, Grace Loves Lace wedding dresses, where to try Grace Loves Lace Pittsburgh, Grace Loves Lace Ohio, Grace Loves Lace West Virginia
If you’ve spent any time on Pinterest or Instagram planning your wedding, there’s a very good chance you’ve already fallen for a Grace Loves Lace gown.
The open backs. The stretch lace that moves like a second skin. The silhouettes that feel effortless rather than structured. Grace Loves Lace has built one of the best brands in bridal for a reason, their gowns are designed for the person wearing them, not for the dress form they hang on.
And if you’re in Pittsburgh, Ohio, or West Virginia and wondering where you can try them on, you’ve found us! Gemma Bridal in Bloomfield (close to downtown Pittsburgh) is the only boutique in Western Pennsylvania carrying Grace Loves Lace. Here’s everything you need to know about the brand, the gowns, and what to expect when you come in.
Who Is Grace Loves Lace?
Grace Loves Lace was founded in Australia in 2010 by Megan Ziems, who grew up watching her mother run a design and dressmaking studio. Her mother’s love of authentic lace and high-quality fabrics became the foundation of everything the brand stands for today.
Megan launched Grace Loves Lace with a clear vision, that the bridal industry had lost sight of the person wearing the dress. Too much structure. Too much uniform. Not enough room for individuality, comfort, or authenticity.
So she built something different. Today, Grace Loves Lace is one of the largest independent bridal brands in the world, with showrooms across Australia, the US, Canada, and the UK.
Their mission, in their own words, is to celebrate authenticity, individuality, and effortless luxury. Every gown is ethically and sustainably made using fine stretch laces and luxury silks, and the brand donates to the Pollinate Group with every gown sold (a nonprofit that supports women entrepreneurs in India and Nepal.)
The Grace Loves Lace Aesthetic
Grace Loves Lace gowns have a design signature that has stayed remarkably consistent for over 15 years. They have stayed true to themselves ever since despite ever changing bridal trends. They start the trends, not follow them.
What you’ll consistently find in their collections:
Open or low backs. This is perhaps their most recognizable signature. GLL backs are sculpted, sensual, and endlessly Pinterest-worthy. If you’ve saved a low-back gown, there’s a reasonable chance it was Grace.
Stretch lace and silk. Their fabrics are chosen for how they move. Many of their gowns have no boning, no structure, no zipper. they slip on and conform to you, rather than asking you to conform to them.
Structure and shape. In addition to their stretch lace gowns, they have a collection of structured, modern silhouettes that have more boning and the perfect amount volume. One of our favorites is Vittoria by Grace Loves Lace
Fluid, body-skimming silhouettes. Slip dresses, bias cuts, column gowns. These are clothes for people who want to feel like themselves on their wedding day.
Thoughtful detail. While the overall aesthetic is effortless, the craftsmanship underneath is meticulous. Hand-finishing, precise lace placement, and considered construction mean these gowns hold up as well as they photograph.
For 2026 and 2027, the brand is leaning into what their head designer Rosie describes as a “modern Renaissance”, structured bodices, corsetry, voluminous skirts, and vintage-inspired details alongside their signature fluid silhouettes. There’s something for everyone.
Trying On Grace Loves Lace at Gemma Bridal
Gemma Bridal carries Grace Loves Lace gowns ranging from $2,500 to $3,500. We keep a rotating selection of styles in our boutique, and your stylist will walk you through everything available during your appointment.
Here’s what the experience looks like:
Before your appointment: When you book, mention in your notes that you’re interested in Grace Loves Lace. Your stylist will prepare styles ahead of time based on your preferences, so you’re not starting from scratch when you arrive.
During your appointment: You’ll have 90 minutes in a semi-private suite with a dedicated stylist. They’ll start with a few questions — your venue, your vision, how you want to feel — and then pull a curated selection across all of our designers to try.
Sizing: Grace Loves Lace gowns are made to order. Your stylist will take your measurements and recommend the size that will work best for your body and the specific style you’re ordering. Alterations are normal and expected.
Book Your Grace Loves Lace Appointment at Gemma
If you’re a Pittsburgh area, Ohio, or West Virginia soon-to-be-wed who has been dreaming about Grace Loves Lace, we’d love to be the place where you finally try them on.
Our Bloomfield boutique is open Wednesday–Sunday by appointment. When you book, mention Grace Loves Lace in the notes so we can prepare for your visit! Gowns from $2,500–$3,500.
Book Your Appointment at Gemma Bridal →
Questions before you book? Email us at info@gemmabridal.com We’re happy to chat about what we have in stock and help you figure out if Grace Loves Lace is the right fit for you.
Gemma Bridal | 4614 Liberty Avenue, Floor #2, Pittsburgh, PA 15224 | Open Wednesday-Sunday by appointment
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